Autumn Winter 22     

Beautiful Plastic     

Introducing "Beautiful Plastic" by Peter Ainsworth, a campaign that blurs the boundaries between art, technology, and environmental consciousness. Ainsworth combines photos of plastic waste from Re=Comb with delicate images of flowers using to create AI-generated images. Forging a visual narrative that challenges perceptions of plastic and its impact on our planet.

In this campaign, the juxtaposition of plastic waste and delicate blossoms serves as a poignant reminder of the urgent need to address the plastic crisis. The images capture the duality of our modern world, where the beauty of nature coexists with the harsh reality of plastic pollution.

By utilising AI technology to create these images, we would like to start a conversation about the intersection of artificial intelligence and environmental preservation. The campaign is developed to encourage us to reflect on the potential dangers AI poses to people, while also highlighting its ability to creatively address environmental challenges. We are compelled to question the role of AI in shaping a sustainable future.

Can we harness AI's power to find innovative solutions to the plastic crisis and other environmental threats?

Image Creation:
Peter Ainsworth

Creative:
Bonnevier Ainsworth